gives the data and help design for trust and belonging
We run around in our chaotic lives with 100.000 year-old wiring, trying to survive our dopamine loops, push notifications, and rage bait algorithms.
Our wiring is designed for this.
Our brain is not designed for 10.000 people Stadium concerts with 110 dB bass in your ribcage, or password we made five years ago with two capital letters and a special character.
values.
Ethics & Radical Empathy
I approach neurodesign — and the dozen other disciplines that inevitably follow, btw — with humility, respect, and a sharp awareness of my own blind spots and cognitive biases. I’m not interested in dark patterns and scarcity loops. These tools can heal or harm, and I choose to design for wellbeing and sustainable systems.
Empathy becomes radical when it is a practice — from vulnerability, to grounding, to openness, to action, and finally trust. With this path, empathy fosters a real change (Givens, 2020).
Science of innovation
Based on the research*, the very top performing innovative teams have one thing in common.
1. They embrace empathy and safety. They build a culture around it.
2.They encourage for “What if” and “How”-questions.
*Hill, 2010; Leifer; Eris, 2002.
With a world full of noise, the most powerful voice is human.
AI is useful, but also synthetic.
Simply: AI is not human. In the exploding amount of noise, the boldest and best design is fiercely human. Today, every (design) decision is also an AI decision — whether acknowledged or not.
We need to keep AI human-centered.
AI is already changing everything we know. Societies, media, education, healthcare, justice, economics, creativity, communication, governance, interaction – nothing will remain untouched.
Neuroscientist Joel Pearson has said we’re entering an era of synthetic media – immersive, AI-shaped realities that will challenge everything we trust and believe. I agree. AI is going to shake our sense of safety fundamentally. In the middle of this all, we need to fiercely keep our values and ethics close.
Themes I explore in AI and neurodesign: AI & Ethics: Responsible AI, Ethical AI Design, Biases in AI Technology, Strategic use of AI, Human-Centered AI (HC AI), AI for Flourishing, AI and Decision-Making, AI-Augmented Creativity, Neuroadaptive Systems, AI & systemic wellbeing.
